Learnings of Outreach Management for a Government Institution like Kolkata Municipal Corporation (KMC)

When we were tasked with the outreach management for a government institution like Kolkata Municipal Corporation(KMC) our preferred platform of choice was pretty simple. Facebook.

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Read more about the article 7 types of audit reports that your digital marketing agency may not have performed
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7 types of audit reports that your digital marketing agency may not have performed

In this video, I explain briefly, what each audit does, why is it required. At last, the combination of all the audit reports should be amalgamated in a report which would then act as a roadmap along with becoming a measure of success

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Digital Hoarding Advertising and Marketing on Facebook for a retail chain of Healthcare Diagnostics Centre in Kolkata

This article is purely written from my own personal observations, in no way to I take liability of any problem which you may face on adapting my philosophy of Digital Advertisements.

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Real estate market in Kolkata and its love hate relationship with good content marketing

This is an explanation of a pitch-deck of an AV based turnkey brand campaign which we had pitched to a client who happen to be from the real estate industry.…

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Read more about the article What I learnt while working in the education sector as a Branding & Marketing Consultant
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What I learnt while working in the education sector as a Branding & Marketing Consultant

I have found myself in situations where I wouldn’t have been there, if not for sheer luck or circumstances. One such meeting happened when Rupsha Di & I were discussing…

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Read more about the article Real Estate Sector in Kolkata looking at Content Marketing to navigate customers through a seamless digital journey?
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Real Estate Sector in Kolkata looking at Content Marketing to navigate customers through a seamless digital journey?

The other day I happen to read up an article by Akhil Saraf, CEO of Loyalie where he was talking about how one should think when trying to sell properties…

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Read more about the article Content Marketing In Kolkata Real Estate Sector with “making of” communication
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Content Marketing In Kolkata Real Estate Sector with “making of” communication

Content Marketing may wait, but capturing content cannot. The importance of creating & capturing moments

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Read more about the article Actual REAL Content Marketing in the real estate market of Kolkata
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Actual REAL Content Marketing in the real estate market of Kolkata

Today I was having a discussion with my good friend Sohail when suddenly the topic of Actual Real Content marketing came up. This is an excerpt from that discussion. As…

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