Execute a successful video marketing campaign for hotel and resort
Template to show your manager/higher management how you plan on executing a successful video marketing campaign for the hotel/resort property
22 Easy to Implement Hotel Video Marketing Ideas
This article presents 22 valuable hotel video marketing ideas that can revolutionize your property's promotional strategy, including virtual tours, food and beverage highlights, interviews with staff, and testimonials. It emphasizes the significance of videos in increasing bookings and enhancing the guest experience. Moreover, the article offers guidance on creating a video content calendar and suggests ways to produce cost-effective content. Ultimately, consistent and relevant video content can significantly raise awareness and appeal of your hotel to prospective guests.
A one-stop guide for Hotel Book Direct Strategy
With OTAs charging commissions as high as 15-30%, a good book direct strategy should become the backbone of all your hotel digital marketing activities. Not only does a hotel direct…
Hotel SEO Strategy – a Comprehensive Guide updated for 2023
What does a search engine look for when answering a user's query? It tries to provide the most relevant answers such that the user feels satisfied with the response provided.…
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Hotel Video Marketing Strategy in 2024 [A comprehensive guide]
What is a hotel video marketing strategy? A hotel video marketing strategy includes heavy usage of audio-visual content to communicate about your hotel/property to prospective guests. This strategy can benefit…
Can your hotel website rank for non-branded queries?
Why doesn't our website come up when users are searching for "Pet-friendly hotels in Cape Cod"? Quite often as a business owner or manager of a hotel property, you may…
Virtual Tour of a Hotel – a must have?
The year was 2015. Marriott launched their first in-room virtual reality travel experience. Along with that, it launched a travel content platform called VR PostCards. The purpose? To facilitate guests…
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Hotel direct bookings – Guarantee success with this 1 hack
I started my journey to market hotels & restaurants back in 2015. Since then I have been fascinated with the concept of increasing revenue for my clients. In the case…
5 Advanced Strategies to Generate Direct Bookings
Being in the hospitality industry has been extremely difficult in recent times. The pandemic made matters worse. Moreover with the hefty commissions the OTAs charge it becomes crucial for a…
Customer journey while booking a hotel
You have been in the hospitality industry for more than 2 decades. The customer journey while booking a hotel is extremely clear in your head. What is it that you…